one is page CTR(Click through rate) and page eCPM (It depends on cost for 1000 impressions).
- They mainly depends on how place our adds(ads must be visible).
- Adds must be mixed with site and they not appear separately we can achieve this by choosing color combinations relevant to site.
- We improve our Click through rate by removing publisher id for some time.
For me it improves to 25% from 2%. and
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